You can always control what’s on your own landing page. You can control where you redirect people or what embedded service you put on the page. This…
Marketing and sales vs. fulfillment and value. The problem is, it’s hard to sell what people really need when they're so busy hunting for what they…
Fulfillment doesn't come from infinite leisure. Fulfillment and joy come from spending your limited precious energy and remaining time in this world on…
2

February 2023

How do you know when it’s time to quit working on an idea and move on? It is difficult. Very few business concepts take off immediately, like a rocket…
I’m not sure why it took me so many years to finally leverage one of the best perks of a flexible solopreneur business. I think it’s because I had spent…
I began my coaching business focusing simply on one service: 1-on-1 coaching. But, after that was established and stable, I started designing an…

January 2023

Don't try to expand too quickly. It’s agonizing to watch your business — the one you’ve put your heart and soul into — collapse and fail. But that’s the…
Systems and templates will save you time marketing your business. I sent my latest book chapter to my Invincible Life newsletter subscribers today. You…
People aren't as rational as they think. We like to think that we make rational decisions about our purchases. But, in most cases, people buy what they…

November 2022

Your business model can be simple. One business idea that is right in front of your face is one based on what you already do every day. You can turn…
2

September 2022

Create a living FAQ page. Document every objection you can imagine prospective clients or customers having as you discuss your products or services with…

August 2022

Great way to get more engagement on Twitter. Replies and Quote Tweets work better for this strategy than a straight-up Retweet. A pure retweet shares…