Marketing and sales vs. fulfillment and value. The problem is, it’s hard to sell what people really need when they're so busy hunting for what they want. If you sell the need, they won’t even notice your offer.
💡 Business Tip - Wants vs. Needs (Issue #18)
💡 Business Tip - Wants vs. Needs (Issue #18)
💡 Business Tip - Wants vs. Needs (Issue #18)
Marketing and sales vs. fulfillment and value. The problem is, it’s hard to sell what people really need when they're so busy hunting for what they want. If you sell the need, they won’t even notice your offer.