💡 How Your Business May Save You (Issue 115)

When the winds stop blowing…

“People are losing their sense of purpose.

They feel adrift, and some die soon after retirement.”

I caught up with some old friends from my previous corporate life this past weekend. We are all semi-retired. I went all in on my lifestyle business 8 years ago when I started coaching. I had already escaped the corporate world 14 years ago when I started consulting. But they are more recent escapees.

Some research has found that people live longer if they retire later. I’m not surprised. A purpose — a reason to wake up every day — is essential for our well-being. My friends and I both know many people who died either before they could retire or soon afterward.

However, stress kills, too. So, I think it’s dangerous to tell people they will live longer if they stick it out in some soul-sucking job until the day they die. It also sounds pretty miserable!

So, what is one to do? Well, I think you know what I’m going to say. It’s the same reason I’ve been trying to convince my friends to join me in a new lifestyle business venture.

Work is stressful when you aren’t in control. It’s terrible when you work for a bad boss or in a toxic work environment. Having no say over how you spend your days also feels pretty bad.

But when you create a lifestyle business, that all changes. You are in control! You decide how, when, and where you will work and with whom.

• No more bosses.

• No forced return to office

• No more unpleasant coworkers.

• No more toxic work environments.

• No more meaningless BS that wastes the precious remaining time you have left.

My friends and I discussed that strange moment when you’re no longer striving to achieve some big goal in life. We spend most of our lives “climbing mountains” and pushing into the winds of challenges.

For example:

• Graduate from high school

• Get your college degree

• Pursue an advanced degree

• Land your first real job

• Get promoted and climb the ladder

• Achieve some sort of financial success

• Get married

• Have children

• Reach that mythically magical moment of retirement

However, after you enjoy the first few weeks or months of retirement freedom, you wake up one day and say:

“Now what? What am I supposed to do with the rest of my life? What is my purpose now? What goal am I pursuing? Anything? Anything at all?”

Building a business around a sense of personal purpose is empowering. Working on something that matters will get you out of bed every day. Doing all of it the way you want will help you eliminate the stress of a typical job.

So, what will your purpose be when you leave the 9-5 world?

What matters most to you? What change do you want to see in the world?

How can you build a business around that so you have something meaningful to focus on for the rest of your working days?

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I’m Larry Cornett, a Freedom Coach who works with you to optimize your career, business, and life. My mission is to help you become a more "Invincible You" so you can live your life on your terms instead of being controlled by someone else's rules. I live in Northern California near Lake Tahoe with my wife and our Great Dane.

Me with my old friends, Ishantha Lokuge and Mike Tschudy