🌟 From a Live Business Q&A Session (Issue #29)
The power of writing, targeting a niche, and marketing appropriately
I hosted another live fireside chat via Zoom last month. In this podcast episode, I share some of the questions and answers we discussed.
I started with a conversation about the power of writing and publishing. It’s not just good for your career as an employee. It’s also powerful for solopreneurs to connect with their ideal audience and clients/customers.
As usual, people sent me questions ahead of time. But in this session, we also covered questions raised during the Zoom.
“What is the best industry for generating case studies for my new business?”
“How do investors and VCs evaluate startups and founders?”
“How should I describe what I do so it resonates more with CEOs and founders?”
Why it’s so important to talk with potential clients to understand how they talk about their problems in their own language.
I recorded the call and uploaded it for this newsletter’s podcast episode. Scroll up, hit play, and enjoy!
By the way, if you’d like to attend the next fireside chat, I’m hosting it on May 30th. Sign up here to save a seat.
I’ll be sharing feedback on LinkedIn profiles and answering other questions you submit using the form on the event page. There’s still time to send me yours!
Hi, I’m Larry Cornett, a coach who can work with you 1-on-1 to design, launch, and optimize your business. You might also be interested in my “Employee to Solopreneur” workshop (coming soon). I currently live in Northern California near Lake Tahoe with my wife and our Great Dane while running my businesses 100% remotely.