Invincible Solopreneurs
Invincible Solopreneurs - Make a living doing more of what you love
🌟 From a Live Business Q&A Session (Issue #29)
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🌟 From a Live Business Q&A Session (Issue #29)

The power of writing, targeting a niche, and marketing appropriately

I hosted another live fireside chat via Zoom last month. In this podcast episode, I share some of the questions and answers we discussed.

I started with a conversation about the power of writing and publishing. It’s not just good for your career as an employee. It’s also powerful for solopreneurs to connect with their ideal audience and clients/customers.

As usual, people sent me questions ahead of time. But in this session, we also covered questions raised during the Zoom.

For example:

  • “What is the best industry for generating case studies for my new business?”

  • “How do investors and VCs evaluate startups and founders?”

  • “How should I describe what I do so it resonates more with CEOs and founders?”

  • Why it’s so important to talk with potential clients to understand how they talk about their problems in their own language.

I recorded the call and uploaded it for this newsletter’s podcast episode. Scroll up, hit play, and enjoy!

By the way, if you’d like to attend the next fireside chat, I’m hosting it on May 30th. Sign up here to save a seat.

Save Your Seat

I’ll be sharing feedback on LinkedIn profiles and answering other questions you submit using the form on the event page. There’s still time to send me yours!


Hi, I’m Larry Cornett, a coach who can work with you 1-on-1 to design, launch, and optimize your business. You might also be interested in my “Employee to Solopreneur” workshop (coming soon). I currently live in Northern California near Lake Tahoe with my wife and our Great Dane while running my businesses 100% remotely.

Beautiful tree on a sunny day
Visiting our youngest son on his college campus

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Invincible Solopreneurs
Invincible Solopreneurs - Make a living doing more of what you love
Do you want to make a living doing more of what you love? Are you ready to discover the power, freedom, and joy of solopreneurship? I'm Dr. Larry Cornett, a Business Advisor and Leadership Coach. I frequently work with frustrated employees who want to escape their 9-5 jobs and launch their own businesses someday. They want to maximize their lifetime earning potential, become invulnerable to economic instability, and take control of how they spend their days. I spent over 2 decades in the Silicon Valley tech industry and millions of dollars launching new businesses, products, and services. I've had some wins, and I've also learned how to avoid the mistakes many new business owners make. Over 12 years ago, I left my corporate career to build my own business to reclaim my freedom, health, and life. I want to help you do the same!